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First-Party Fraud: The Costliest Fraud Your Prevention Tools Can’t See

On-demand

ON-DEMAND WEBINAR

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Most fraud teams can trust their tools to spot identity theft and synthetic identities. First-party fraud is harder: the name, DOB and SSN are real, the applicant is who they claim to be, and the loss only shows up months later as a charge-off.

In 2026 retrostudies, SentiLink found the average percent of funded loans/booked accounts that score as high-risk for first-party fraud was 2.89%, and that on average, institutions likely have 5x more first-party fraud on their books than identity theft or synthetic fraud combined. And even more concerning, on average, first-party fraud accounted for 72% of preventable fraud losses across identity fraud.

Join us for a candid conversation on why first-party fraud is so hard to define and detect, what the signals actually look like, and how teams can assess their stack and better find first-party fraud.

In this session, we’ll discuss:

  • Why first-party fraud resists a clean definition, and how that ripples across fraud tracking
  • Why identity theft and synthetic fraud tools miss first-party fraud, and the signals to better focus on at application stage
  • How to treat high-risk applications without adding friction for good customers
  • What good measurement looks like, and separating fraud losses from credit losses

Meet the speakers

Caroline_Lu
PJ Rohall
Thomas Prendergast

Caroline Lu

Go-to-Market Product Strategy, First-Party Fraud Solutions

Caroline Lu leads go-to-market strategy for First-Party Fraud at SentiLink, working across product, research, and customer-facing teams to help financial institutions understand how first-party fraud takes shape, recognize its signals at application, and put those insights to work in their fraud programs. Before joining SentiLink, Caroline spent nearly a decade in product marketing and customer education at media and fintech companies.

Thomas Prendergast

Head of US Fraud Risk Analytics and Oversight | TD Bank

 

PJ Rohall

Co-Founder, About Fraud

PJ has been fighting fraud for 15 years. He has strong understanding of mitigating bad actor use cases across the full customer journey. He leverages this skill set to educate and empower fraud fighters across the globe. He co-founded About Fraud, a global community built For Fraud Fighters, By Fraud Fighters. PJ exudes passion and vibrancy that engages others, while offering a refreshing dose of emotional intelligence. He is also a passionate mental health advocate, striving to break the stigma with personal stories of his journey with anxiety & OCD.

Presented By

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